Jenni Cathcart from Sweat Equity called me this morning with a question, “How can I make sure my business card is doing all it can for my business?” It was a good question. Jenni already had a beautiful logo that she commissioned from another designer, which obviously needed to be featured on the card, but she wanted some tips for the rest of the card. Together, Jenni and I came up with a Plan of Action that would make her card work harder for her business: 1. Add a tagline to better define what Sweat Equity does 2. ... Read More

Alright! This is my first post uploading pictures to my Flickr account and linking them to my blog. I’m hoping the photos can be linked from Flickr to the blog and to my website at the same time…We’ll see about that. My new (and much improved) website will go live in the next couple weeks and I am totally excited. Anyway, about the photos: shown are pictures of my brand new, married-name, new phone number, new address, sweet-ass, stamp business cards. I am so excited about these and think they are one of my coolest ideas in ... Read More